Frequently Asked Questions

How can I craft my Email to be less likely to trigger the SPAM check?
Last Updated 6 years ago

There are many reasons why email will be tagged as spam by the network.  You can help avoid this by not writing emails that use common spam keywords and phrases.

Items you should consider avoiding:
  • Keywords such as "buy" and "last chance"
  • excessive use of capitol letters
  • Impersonal subject lines
  • superfluous exclamation marks
  • mention of percentage discounts
  • excessively image, or links also are problematic
Also, always provide a valid unsubscribe link that is acted upon in a reasonable period of time.

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